In 2005, I cold-pitched this design to Local Motion in Hawaii. They bought it, along with a few other graphics.
All of a sudden, all my trips to Hawaii were business write-offs. This led to me doing more graphics for other Hawaiian surf companies like T&C and HIC.
Billabong hired me because they needed someone to help out with Hawaii and destination tees and in-line designs. Then this eventually led to doing work for O'Neill, as well as a lot of other designs I've made in the surf industry.
This graphic was made from a crappy snapshot of an old ford bronco that I spotted in Ala Moana Beach Park. I plan to do a design tutorial soon showing how to make t-shirt graphics using this method.
The thing I like about this design is it still looks fresh. How about a reissue? I still have the Illustrator file.